Life Savers Soda at Life

Life Savers Soda. According to matt haig in his book brand failures , life savers soda was a hit in taste tests. According to time article top 10 bad beverage ideas, “the drink, developed in the 1980s, actually fared well in taste tests.

For some reason it did poorly on the market, after. It performed well in taste tests, according to time, but then failed in stores because consumers couldn't separate the brand from its hard candy form. It was discontinued soon afterwards.

Soda brands started product placement in movies Business

It was discontinued soon afterwards. Shaking a soda to make it foam and erupt is yesterday’s news. ‘the life savers name gave consumers the impression they would be drinking liquid. And while you're on a trip down memory lane, check out these 35 snacks from your childhood you forgot you loved.